Secrets are the quiet currency of our lives. Once traded, spent, and exposed they are in constant circulation. This work explores the paradox that secrecy only exists through exposure.
Hidden in Plain Sight
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Using real life secrets from people in my circle and historical art my objective was to design a cohesive visual identity and exhibition catalog for an alternative to currency. The goal was to evoke the allure of what’s hidden. A moody aesthetic experience that invites audiences to “spend” their attention in pursuit of truth and revelation.
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Exhibition Identity System: Logotype, mark, and visual language.
Catalog Design: Small-scale printed book designed to feel intimate, secretive, and tactile.
